Today, the fact is: Video content is a mandatory strategy in building a brand. But the challenges for business owners remain the same: Time, budget, and knowledge.  

Small business owners' and employees' primary focus is on day-to-day operations. Most do not have the bandwidth to develop and execute a comprehensive video marketing plan or to produce original content on an on-going basis. Some companies may have one or two employees dedicated to creating content, part time. Yet, the frequency and quality of the video content is often not ideal. As such, most companies vastly underutilize and are never able to realize the full benefits of video marketing.